Examples
What a client receives
Each example is a deliverable as a client receives it, with the note of the checks that ran on it. The company and its data are invented.
Monthly report · invented company
A monthly revenue report for a subscription business
Recurring revenue, the revenue bridge, customers by plan and a 6-month forecast, for September 2026: €342,458 a month, up €2,336 on August. Built by AI agents, for a company with no BI team.
Read the reportModel readout · invented company
A churn model readout for a subscription business
How well a churn model ranks customers on the 6 latest months, which it never saw, how it compares with the rule “no login for 30 days”, whether its scores match who left, and what the list is worth.
Read the readoutDecision memo · invented company
A decision memo on a price increase
Starter from €29 to €31.90: the break-even, a 3-month test, a result whose 95% range ends at 5.6 points against a 9.5-point line, and the recommendation.
Read the memoModel readout · invented company
A propensity-to-upgrade model readout
Which customers on the lower plans move up in the next 90 days: the upgrade rate by tenth of scores, the share of upgrades the top fifth catches on a quarter the model never saw, whether the scores match who upgraded, and the quarter's contact list.
Read the readoutOffer analysis · invented shop
Which product to offer next: a market basket analysis
Support, confidence and lift on a year of an invented coffee shop’s orders, the next offer for each of its main products, and a test on the months the rules never saw: which offers held and which did not.
Read the analysisWeekly dashboard · invented company
A weekly KPI dashboard, with the checks first
Which sources loaded and which checks fired, then recurring revenue, churn, sign-ups and trial conversion against last week and their recent range. A stale source and a duplicate customer ID are planted to show what the reader sees.
Read the dashboardLoyalty review · invented company
A loyalty programme review for an online shop
Points issued, redeemed and expired, breakage and the liability, how fast members redeem, how much of members’ higher spending the programme causes, and a decision on how long points last.
Read the reviewWrite-ups
From our own data
Web analytics
87% of “direct” visits were bots
Our web analytics said most visitors typed the address in. Their screen sizes said almost nine in ten of those visits were browser automation.
Read the write-upFunding report
Rebuilt on new data, our monthly valuation figure rested on 3 to 13 deals
Our funding report printed a median valuation in seven monthly issues. For November 2025 it said $500m; rebuilt, the figure is $11,000m. Most rounds do not disclose a valuation.
Read the write-upStart here
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